Cracking the Japanese market

Morgan, J. Jeffrey

Cracking the Japanese market strategies for success in the new global economy - New York The Free Press 1991 - xxi, 295p. : ill.

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0029216915


JAPAN--ECONOMIC CONDITIONS--1989-
COMPETITION--UNITED STATES
JAPAN--ECONOMIC POLICY--1989-
CORPORATIONS, AMERICAN - JAPAN
Industrial management - Japan
MARKETING--MANAGEMENT--CASE STUDIES
COMPETITION--JAPAN
CORPORATE CULTURE--JAPAN
Marketing - Japan

HF 5415.12.J3 Mor