Marketing financial services
Ennew, Chritine
Marketing financial services Christine Ennew - 2nd ed. - Oxford Butterworth-Heinemann 1995 - xi, 404 p. : ill.
0750622474
ADVERTISING--GREAT BRITAIN
BANKING MARKETING--GREAT BRITAIN
FINANCE--DEVELOPING COUNTRIES
FINANCIAL SERVICES INDUSTRY--GREAT BRITAIN
HG 179.5 Enn
Marketing financial services Christine Ennew - 2nd ed. - Oxford Butterworth-Heinemann 1995 - xi, 404 p. : ill.
0750622474
ADVERTISING--GREAT BRITAIN
BANKING MARKETING--GREAT BRITAIN
FINANCE--DEVELOPING COUNTRIES
FINANCIAL SERVICES INDUSTRY--GREAT BRITAIN
HG 179.5 Enn