Marketing planning: principles and practice
Wood, Burk Marian
Marketing planning: principles and practice Marian Burk Wood - Harlow FT Prentice-Hall 2004 - xxii, 379p.: ill.
9780273686798
MARKETING--MANAGEMENT--CASE STUDIES
MARKETING--MANAGEMENT
HF 5415.13 Woo
Marketing planning: principles and practice Marian Burk Wood - Harlow FT Prentice-Hall 2004 - xxii, 379p.: ill.
9780273686798
MARKETING--MANAGEMENT--CASE STUDIES
MARKETING--MANAGEMENT
HF 5415.13 Woo