Marketing research : a computer assisted approach /
Schellinck, Douglas Anton, 1949-
Marketing research : a computer assisted approach / - New York : Dryden Press 1987 - xii, 224p. : ill. - The Dryden Press series in marketing .
0030109248
MARKETING RESEARCH--DATA PROCESSING
MARKETING RESEARCH--STATISTICAL METHODS--DATA PROCESSING
MARKETING--MANAGEMENT--CASE STUDIES
HF 5415.2 Sch
Marketing research : a computer assisted approach / - New York : Dryden Press 1987 - xii, 224p. : ill. - The Dryden Press series in marketing .
0030109248
MARKETING RESEARCH--DATA PROCESSING
MARKETING RESEARCH--STATISTICAL METHODS--DATA PROCESSING
MARKETING--MANAGEMENT--CASE STUDIES
HF 5415.2 Sch