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Personal selling: an interactive approach

Marks, Ronald B., 1944-

Personal selling: an interactive approach - 3rd ed. - Boston, Mass: Allyn and Bacon 1988 - xvi, 607p.: ill

Includes bibliographies and index.

ISBN: 0205110878

Subjects--Topical Terms:
SELLING--VACATIONAL GUIDANCE
COMMERCE
SELLING--PSYCHOLOGICAL ASPECTS
SELLING

LC Class. No.: HF 5438.25 Mar

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