Behavioural aspects of marketing
Williams, Keith C
Behavioural aspects of marketing - London Heinemann 1981 - ix, 235p. : ill.
0434923001
CONSUMERS
MOTIVATION RESEARCH (MARKETING)
MARKETING--MANAGEMENT--CASE STUDIES
HF 5415.3 Wil
Behavioural aspects of marketing - London Heinemann 1981 - ix, 235p. : ill.
0434923001
CONSUMERS
MOTIVATION RESEARCH (MARKETING)
MARKETING--MANAGEMENT--CASE STUDIES
HF 5415.3 Wil