Marketing research. (4th ed.)
Aaker, David A
Marketing research. (4th ed.) - 4th ed. - New York : John Wiley and Sons 1990 - xiv, 739, [29] p. : ill.
Includes bibliographical references.
0471613517
MARKETING RESEARCH
HF 5415.2 Aak
Marketing research. (4th ed.) - 4th ed. - New York : John Wiley and Sons 1990 - xiv, 739, [29] p. : ill.
Includes bibliographical references.
0471613517
MARKETING RESEARCH
HF 5415.2 Aak