Marketing strategy
Mercer, David
Marketing strategy the challenge of the external environment - London SAGE Publications 1998 - viii, 325p. : ill.
0761958762
MARKETING--MANAGEMENT--CASE STUDIES
BUSINESS PLANNING
HF 5415.13 Mer
Marketing strategy the challenge of the external environment - London SAGE Publications 1998 - viii, 325p. : ill.
0761958762
MARKETING--MANAGEMENT--CASE STUDIES
BUSINESS PLANNING
HF 5415.13 Mer