Advertising and promotion. (3rd edition) (Record no. 33635)

MARC details
000 -LEADER
fixed length control field 00654nam a2200181 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170215s2015 ||||||||||||||||| || u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781446280720
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.123 Hac
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hackley, Chris
245 10 - TITLE STATEMENT
Title Advertising and promotion. (3rd edition)
Statement of responsibility, etc. By Chris Hackley
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. SAGE Publications
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 326p.:ill
350 ## - PRICE (NR) (BK AM CF MU VM SE) [OBSOLETE]
Price 80.00
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element ARDVERTISING
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING--MANAGEMENT--CASE STUDIES
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- CBU-MAIN LIBRARY (Kitwe)
-- 80.00
-- 1
-- AVAILABLE
-- Feb 15, 2017
-- Main Library Open Access Collection
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   11/30/2022   HF 5415.123 Hac 747651 11/30/2022 11/30/2022 MONOGRAPH