Marketing research in a marketing environment (Record no. 50503)

MARC details
000 -LEADER
fixed length control field 00689nam a2200193 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120416s1987 ||||||||||||||||| || u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0801613035
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.2 Dil
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Firtle, Neil H
245 10 - TITLE STATEMENT
Title Marketing research in a marketing environment
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. St. Louis:
Name of publisher, distributor, etc. Times Mirror/Mosby
Date of publication, distribution, etc. 1987
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 728p. : ill.
350 ## - PRICE (NR) (BK AM CF MU VM SE) [OBSOLETE]
Price 0.00
500 ## - GENERAL NOTE
General note Includes bibliographies and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING RESEARCH
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Madden, Thomas J
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Dillon, William R
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- 0.00
-- CBU-MAIN LIBRARY (Kitwe)
-- 1
-- 28.95
-- 1
-- AVAILABLE
-- Main Library Open Access Collection
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   11/30/2022   HF 5415.2 Dil 018097 11/30/2022 11/30/2022 MONOGRAPH