Essentials of marketing (Record no. 62847)

MARC details
000 -LEADER
fixed length control field 00819nam a2200205 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120416s1984 ||||||||||||||||| || u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 002334590x
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415 Eva
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Berman, Barry
245 10 - TITLE STATEMENT
Title Essentials of marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Macmillan Pub. Co. Collier Macmillan Publishers
Date of publication, distribution, etc. 1984
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 538, 56 p. : ill.
350 ## -
-- 0.00
500 ## - GENERAL NOTE
General note Bibliography.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING--MANAGEMENT--CASE STUDIES
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Evans, Joel R
995 ## -
-- BINDERY (DAMAGED)
-- 0.00
-- 719233
-- CBU-MAIN LIBRARY (Kitwe)
-- 1
-- 27.50
-- HF 5415 Eva
-- 1
-- DAMAGED
-- 719233
-- Main Library Open Access Collection
995 ## -
-- BINDERY (DAMAGED)
-- 0.00
-- 721293
-- CBU-MAIN LIBRARY (Kitwe)
-- 2
-- 27.50
-- HF 5415 Eva
-- 2
-- DAMAGED
-- 721293
-- Main Library Open Access Collection
999 ## -
-- 62847
-- 62847
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   12/16/2022   HF 5415 Eva 719233 12/16/2022 12/16/2022 MONOGRAPH
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   12/16/2022   HF 5415 Eva 721293 12/16/2022 12/16/2022 MONOGRAPH