Principles and practice of marketing (Record no. 77283)

MARC details
000 -LEADER
fixed length control field 00816nam a2200205 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120416s1995 ||||||||||||||||| || u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0077079353
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415 Job
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jobber, David, 1947-
245 10 - TITLE STATEMENT
Title Principles and practice of marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. McGraw-Hill
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent xx, 745 p. : ill.
350 ## -
-- 0.00
500 ## - GENERAL NOTE
General note Bibliography.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing - Europe - Case studies
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING--MANAGEMENT--CASE STUDIES
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
995 ## -
-- BINDERY (DAMAGED)
-- 0.00
-- 733463
-- CBU-MAIN LIBRARY (Kitwe)
-- 1
-- 0.00
-- HF 5415 JOB
-- 1
-- DAMAGED
-- 45158
-- Main Library Open Access Collection
995 ## -
-- TEXTBOOKS (SB)
-- 0.00
-- 1129
-- CBU-SCHOOL TEXTBOOK COLLECTIONS
-- 1
-- 0.00
-- SCHOOL TEXTBOOK
-- 2
-- AVAILABLE
-- Sep 10, 2009
-- 1129
-- School Collections
999 ## -
-- 77283
-- 77283
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   04/25/2023   HF 5415 Job 45158 04/25/2023 1 04/25/2023 MONOGRAPH
          CBU-SCHOOL TEXT BOOK COLLECTION CBU-SCHOOL TEXT BOOK COLLECTION   04/25/2023   SCHOOL TEXTBOOK 1129 04/25/2023 2 04/25/2023 MONOGRAPH