Managing marketing in the 21st century : developing & implementing the market strategy. (European edition) (Record no. 82557)

MARC details
000 -LEADER
fixed length control field 00844nam a2200265 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field CBULib
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240923140506.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160516s2009 ||||||||||||||||| || u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780979734441
040 ## - CATALOGING SOURCE
Language of cataloging English
Transcribing agency CBULib
Description conventions rda
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.13 Cap
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Capon, Noel
245 10 - TITLE STATEMENT
Title Managing marketing in the 21st century : developing & implementing the market strategy. (European edition)
Statement of responsibility, etc / by Noel Capon and Roy Capon
250 ## - EDITION STATEMENT
Edition statement European edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Wessex, Inc,
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Extent xxxii, 118 pages : illustrations
336 ## - CONTENT TYPE
Source rdacontent
Content type term Text |
Content type code txt
337 ## - MEDIA TYPE
Source rdamedia
Media type term Unmediated |
Media type code n
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term Volume
Carrier type code nc
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGING--MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 3608
Personal name Capon, Roy
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 3609
Personal name Hulbert, James Mac
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type MONOGRAPH
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Collection code Source of acquisition
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   09/29/2023   HF 5415.13 Cap 745784 09/29/2023 1 09/29/2023 MONOGRAPH    
Withdrawn         CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   09/29/2023   HF 5415.13 Cap 745793 09/29/2023 2 09/29/2023 MONOGRAPH    
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   09/29/2023   HF 5415.13 Cap 745786 09/29/2023 4 09/29/2023 MONOGRAPH    
Withdrawn         CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   09/29/2023   HF 5415.13 Cap 745788 09/29/2023 5 09/29/2023 MONOGRAPH    
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   09/29/2023   HF 5415.13 Cap 745789 09/29/2023 6 09/29/2023 MONOGRAPH    
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   09/29/2023   HF 5415.13 Cap 745787 09/29/2023 7 09/29/2023 MONOGRAPH    
Withdrawn         CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   09/29/2023   HF 5415.13 Cap 745785 09/29/2023 8 09/29/2023 MONOGRAPH    
          CBU- LUSAKA CAMPUS CBU-MAIN LIBRARY, KITWE. General Stacks 09/23/2024   HF 5415.13 Cap 752853 09/23/2024 9 09/23/2024 MONOGRAPH CBU-Lusaka Campus DON-BOOKAID
          CBU- LUSAKA CAMPUS CBU-MAIN LIBRARY, KITWE. General Stacks 09/23/2024   HF 5415.13 Cap 752854 09/23/2024 10 09/23/2024 MONOGRAPH CBU-Lusaka Campus DON-BOOKAID
          CBU-SCHOOL OF MEDICINE LIBRARY, NDOLA. CBU-SCHOOL OF MEDICINE LIBRARY, NDOLA.   09/29/2023   HF 5415.13 Cap 745790 09/29/2023 3 09/29/2023 MONOGRAPH