Behavioural aspects of marketing (Record no. 84609)

MARC details
000 -LEADER
fixed length control field 00956nam a2200205 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120416s1981 ||||||||||||||||| || u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0434923001
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.3 Wil
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Williams, Keith C
245 10 - TITLE STATEMENT
Title Behavioural aspects of marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Heinemann
Date of publication, distribution, etc. 1981
300 ## - PHYSICAL DESCRIPTION
Extent ix, 235p. : ill.
350 ## -
-- 0.00
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element CONSUMERS
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MOTIVATION RESEARCH (MARKETING)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING--MANAGEMENT--CASE STUDIES
995 ## -
-- MAIN LIBRARY OPEN ACCESS
-- 0.00
-- 724953
-- CBU-MAIN LIBRARY (Kitwe)
-- 2
-- 12.00
-- HF 5415.3 Wil
-- 2
-- AVAILABLE
-- 005637
-- Main Library Open Access Collection
995 ## -
-- MAIN LIBRARY OPEN ACCESS
-- 0.00
-- 720221
-- CBU-MAIN LIBRARY (Kitwe)
-- 1
-- 12.00
-- HF 5415.3 Wil
-- 1
-- AVAILABLE
-- 008140
-- Main Library Open Access Collection
995 ## -
-- TEXTBOOKS (SB)
-- 0.00
-- 01338
-- CBU-SCHOOL TEXTBOOK COLLECTIONS
-- 1
-- 0.00
-- SCHOOL TEXTBOOK
-- 2
-- AVAILABLE
-- Sep 23, 2009
-- 01338
-- School Collections
999 ## -
-- 84609
-- 84609

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