Basic marketing: a global-managerial approach. William D Perreault; E Jerome McCarthy

By: Perreault, William DContributor(s): McCarthy, E JeromePublication details: New York McGraw-Hill 2005Edition: 15th edDescription: xli, 792p. variant pagings.;illISBN: 007111176XSubject(s): MARKETING--MANAGEMENT | MARKETING--MANAGEMENT--CASE STUDIESLOC classification: HF 5415.13 Per
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Item type Home library Call number Materials specified Status Date due Barcode
MONOGRAPH MONOGRAPH CBU-MAIN LIBRARY, KITWE.
HF 5415.13 Per (Browse shelf(Opens below)) Available 55596

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