Competitiveness through total cycle time : an overview for CEOs /

By: Thomas, Philip RContributor(s): Martin, Kenneth R., 1938-Publication details: New York McGraw-Hill 1990Description: xiv, 161p. : illISBN: 0070642737Subject(s): COMPETITION | PRODUCT LIFE CYCLE | MARKETING--MANAGEMENT--CASE STUDIES | PRODUCT MANAGEMENTLOC classification: HF 5415.155 Tho
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