Consumer behaviour
Publication details: New York John Wiley and Sons 1979Description: xiv, 567pOther title: basic findings and management implicationsLOC classification: HF 5415.3 Zal| Item type | Home library | Call number | Materials specified | Status | Date due | Barcode |
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CBU-MAIN LIBRARY, KITWE. | HF 5415.3 Zal (Browse shelf(Opens below)) | Available | 005713 |
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| HF 5415.3 Wil Consumer behavior. (3rd ed.) | HF 5415.3 Wil Behavioural aspects of marketing | HF 5415.3 Wil Behavioural aspects of marketing | HF 5415.3 Zal Consumer behaviour | HF 5415.32 Eas Consumer behaviour: applications in marketing | HF 5415.32 Eas Consumer behaviour: applications in marketing | HF 5415.32 Fit Consumer research methods |
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