Contemporary issues in marketing and consumer behaviour
Publication details: Amsterdam: Elsevier 2009Description: xi, 219p.: illISBN: 9780750687393Subject(s): MARKETING--MANAGEMENT--CASE STUDIES | CONSUMER BEHAVIOURLOC classification: HF 5415.5 Par| Item type | Home library | Call number | Materials specified | Status | Date due | Barcode |
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CBU-MAIN LIBRARY, KITWE. | HF 5415.5 Par (Browse shelf(Opens below)) | Available | 741969 |
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| HF 5415.5 Gur Creating customer value | HF 5415.5 Lal Partnerships in providing customer service | HF 5415.5 Mel How to handle major customers profitability | HF 5415.5 Par Contemporary issues in marketing and consumer behaviour | HF 5415.5 Pil Ocr customer service: NVQ level 2 | HF 5415.5 Rel Relationship marketing for corperative advantage | HF 5415.5 Rey A practical guide to CRM: building more profitable customer relationships |
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