Handbook of consumer motivations

By: Dichter, ErnestPublication details: New York McGraw-Hill 1964Description: xvi, 486p. : illOther title: the psychology of the world of objectsLOC classification: HF 5415.3 Dic
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Item type Home library Call number Materials specified Status Date due Barcode
MONOGRAPH MONOGRAPH CBU-MAIN LIBRARY, KITWE.
HF 5415.3 Dic (Browse shelf(Opens below)) Available 005706

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