Managing services marketing

By: Bateson, John E. GPublication details: New York Dryden 1995Edition: 3rd edDescription: xvii, 680p. : illISBN: 0030154723Other title: text and readingsSubject(s): SERVICE INDUSTRIES--MARKETING--MANAGEMENT | MARKETING--MANAGEMENT--CASE STUDIESLOC classification: HF 5415.13 Bat
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Item type Home library Call number Materials specified Status Date due Barcode
MONOGRAPH MONOGRAPH CBU-MAIN LIBRARY, KITWE.
HF 5415.13 Bat (Browse shelf(Opens below)) Available 000061

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