Relationship marketing: exploring relational strategies in marketing.-- 2nd ed. John Egan

By: Egan, JohnPublication details: Harlow, Essex Prentice Hall 2004Edition: 2nd edDescription: xxiii, 268p.: illISBN: 0273686232Subject(s): MARKETING--MANAGEMENT--CASE STUDIESLOC classification: HF 5415 Ega
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