Research for marketing decisions

By: Green, Paul EContributor(s): Tull, Donald SSeries: Prentice-Hall international series in managementPublication details: Englewood Cliffs, N.J. : Prentice-Hall 1975Edition: 3rd edDescription: xiv, 786p. : illISBN: 0137742088Subject(s): MARKETING RESEARCHLOC classification: HF 5415.2 Gre
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