Consumer research methods James Fitchett and Andrea Davies
Publication details: Los Angels SAGE Publications 2013Description: 4 VolsISBN: 9781446208502Subject(s): CONSUMERS--RESEARCH--METHODOLOGYLOC classification: HF 5415.32 Fit| Item type | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode |
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CBU-MAIN LIBRARY, KITWE. | HF 5415.32 Fit (Browse shelf(Opens below)) | 3 | Available | 745202 | ||
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| HF 5415.3 Bly Consumer behaviour. (2nd ed.) | HF 5415.3 Jon What's in a brand | HF 5415.32 Eas Consumer behaviour: applications in marketing | HF 5415.32 Fit Consumer research methods | HF 5415.32 Fit Consumer research methods | HF 5415.5 Dor Delivering the customer experience: creating attainable dreams: a guide for retail teams | HF 5415.5 Dor Delivering the customer experience: creating attainable dreams: a guide for retail teams |
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