Qualitative market research: volumes 1-7 Mike Imms; (and others)
Publication details: London: SAGE Publications 2002Description: vols.: illISBN: 9780761972723Subject(s): RESEARCH COLLABORATION | MARKETING RESEARCH | QUALITATIVE RESEARCHLOC classification: HF 5415.2 Qua| Item type | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode |
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CBU-MAIN LIBRARY, KITWE. | HF 5415.2 Qua (Browse shelf(Opens below)) | 1 | Available | 742309 | ||
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CBU-MAIN LIBRARY, KITWE. | HF 5415.2 Qua (Browse shelf(Opens below)) | 2 | Available | 742307 | ||
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CBU-MAIN LIBRARY, KITWE. | HF 5415.2 Qua (Browse shelf(Opens below)) | 3 | Available | 742305 | ||
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CBU-MAIN LIBRARY, KITWE. | HF 5415.2 Qua (Browse shelf(Opens below)) | 4 | Available | 742310 | ||
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CBU-MAIN LIBRARY, KITWE. | HF 5415.2 Qua (Browse shelf(Opens below)) | 5 | Available | 742308 | ||
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CBU-MAIN LIBRARY, KITWE. | HF 5415.2 Qua (Browse shelf(Opens below)) | 6 | Available | 742311 | ||
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CBU-MAIN LIBRARY, KITWE. | HF 5415.2 Qua (Browse shelf(Opens below)) | 7 | Available | 742306 |
Vol. 1. An introduction to qualitative market research; Vol. 2. Interviewing groups and individuals in... Vol. 3. Methods beyond interviewing in... Vol. 4. Analysis and interpretation in... Vol. 5. Developing brands with... Vol. 6. Developing advertising with... Vol. 7. Delivering results in...
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