Marketing: basic concepts and decisions
Publication details: London: Houghton Mifflin 1977Description: xix, 594p. : illSubject(s): MARKETING--STUDY AND TEACHING | MARKETING--MANAGEMENT--CASE STUDIESLOC classification: HF 5415.13 PriThis record has many physical items (21). View all the physical items.
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| HF 5415.129 Ste Marketing channels. -- 5th ed. | HF 5415.129 Str Strategic marketing and management | HF 5415.129 Van European distribution and supply chain logistics. | HF 5415.13 Prit7 Marketing: basic concepts and decisions | HF 5415.13 Aak Strategic market management. -- 8th ed. | HF 5415.13 Als The wall street journal on marketing | HF 5415.13 And Strategic marketing management: meeting the global marketing challenge |

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