Marketing research for managers

By: Housden, MatthewContributor(s): Crouch, Sunny | Institute of MarketingSeries: The marketing series. Professional development | ; Marketing series (London, England). Professional development.Publication details: Oxford: Butterworth-Heinemann 1996Edition: 2nd edDescription: xii, 322 p.: illISBN: 0750604883Subject(s): MARKETING RESEARCHLOC classification: HF 5415.2 CroOnline resources: Click here for electornic version | Click here for electornic version
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Item type Home library Call number Materials specified Copy number Status Date due Barcode
MONOGRAPH MONOGRAPH CBU-MAIN LIBRARY, KITWE.
HF 5415.2 Cro (Browse shelf(Opens below)) 1 Available 028580
MONOGRAPH MONOGRAPH CBU-MAIN LIBRARY, KITWE.
HF 5415.2 Cro (Browse shelf(Opens below)) 2 Available 028742

"Published on behalf of the Institute of Marketing." -Includes bibliographical references and index.

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