Examining the social media factors influencing consumer buying behaviour of university students: evidence from Zambia / by Samuel Mwila

By: Mwila, SamuelLanguage: English Publication details: Kitwe : Copperbelt University, 2022Description: xiii, 77 pages : illustrationsContent type: Text | Media type: Unmediated | Carrier type: VolumeSubject(s): SOCIAL MEDIA | CONSUMER BUYING BEHAVIOUR | UNIVERISTY STUDENTSLOC classification: CBU-PG THESIS/MWI
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Item type Home library Collection Shelving location Call number Materials specified Copy number Status Date due Barcode
UNIVERSITY COLLECTION UNIVERSITY COLLECTION CBU-MAIN LIBRARY, KITWE.
Special Collections Special Collections CBU-PG THESIS/MWI (Browse shelf(Opens below)) 1 Available B84180

includes bibliographical reference and appendices

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