Daka, Arthur Kavunga

An assessment of the effectiveness of the current Route to Market Models of Zambian consumer goods companies: a case of Zambian Breweries PLC by Arthur Kavunga Daka - Kitwe Copperbelt University 2014 - vii, various pagings.: ill.

Bibliography


PHYSICAL DISTRIBUTION OF GOODS
BUSINESS LOGISTICS
CONSUMER GOODS
MARKETING CHANNELS--MANAGEMENT
WHOLESALE TRADE--ZAMBIA

CBU-PG THESIS/DAK