00505nam a2200169 a 4500008004100000020001500041050001800056100002500074245004000099250001200139260003700151300002200188350000900210500005300219650002300272650004000295120416s1992    ||||||||||||||||| ||    u  a0030540178  aHF 5415.2 Chu  aChurchill, Gilbert A10aBasic marketing research. (2nd ed.)  a2nd ed.  aFort Worth :bDryden Pressc1992  axxi, 837p. : ill.  a0.00  aOne 'statistics command summary' chart inserted. 0aMARKETING RESEARCH 0aMARKETING--MANAGEMENT--CASE STUDIES