Basic marketing research: using Microsoft excel data analysis. (2nd ed.)

Basic marketing research: using Microsoft excel data analysis. (2nd ed.) Burns, Alvin C creator Bush, Ronald F text Upper Saddle River, N. J Pearson Education, Inc 2008 2nd ed. monographic xxix, 510p.: ill. Alvin C. Burns; Ronald F. Bush MARKETING RESEARCH MICROSOFT EXCEL (COMPUTER FILE) MARKETING--MANAGEMENT--CASE STUDIES HF 5415.2 Bur 0131354213 100330