Kunda, Ingrid <br/><br/>
A comparative study of the marketing strategies of Zambia's established daily newspapers 
by Ingrid Kunda 
 - Kitwe:  Copperbelt University, School of Business, Department of Postgraduate studies  2012 
 - x, 83p.: ill. 
<br/><br/> Bibliography 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING--NEWSPAPERS--ZAMBIA<br/>DAILY NEWSPAPERS--ZAMBIA
<br/><br/><label>LC Class. No.: </label>THESIS/MBA