00371nam a2200145 a 4500008004100000020001500041050001900056100001900075245002300094246003100117250001300148260003500161300002000196350000900216120416s0000 ||||||||||||||||| || u a0333275268 aHF 5438.25 Lun aLund, Philip R10aCompelling Selling aa framework for persuasion a2nd. ed. aLondonbMacmillanc1979 (1985) axv, 218p. : ill a0.00