Boone, Louis E

Contemporary marketing.-- 11th ed. [cd-rom] Louis E. Boone, David L. Kurtz; script and narration by Stephen M. Peters - 11th ed. - Mason, Ohio Thomson/South-Western 2005 - 4 CD-ROM (4 3/4 in.)

Audio chapter reviews of a text on 4 CD-ROMs. The CDs will work on any audio CD system Contents: Disc one - chapters 1-4; Disc two - chapters 5-10; Disc three - chapters 11-14; Disc four - chapters 15-19

0324192150

2003116072


MARKETING--MANAGEMENT--CASE STUDIES
MARKETING

CD/HF 5415 Boo