TY - BOOK AU - Kossen, Stan, 1931- TI - Creative selling today. ( 2nd ed.) SN - 0060437677 AV - HF 5438.25 Kos PY - 1982/// CY - New York PB - Harper & Row KW - SALES PERSONNEL KW - SELLING KW - MARKETING--MANAGEMENT--CASE STUDIES KW - SALES MANAGEMENT ER -