TY  - BOOK
AU  - Bickerton, Matthew
AU  - Pardesi, Upkar
AU  - Bickerton, Pauline
TI  - Cybermarketing
T2  - The marketing series practitioner
SN  - 0750628480
AV  - HF 5415.1265 Bic 
PY  - 1996///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - INTERNET MARKETING
KW  - MARKETING--MANAGEMENT--CASE STUDIES
KW  - INTERNET ADVERTISING
N1  - Bibliography.'Free PIPEX DIAL trial disks included'--Cover.; -System requirements: a 386DX-40 PC with at least 4Mb (8Mb recommended) of memory; Windows 3.1x; 4Mb of hard disk space; V.32 (9600bps) modem
ER  -