Mooba, Choongo Hornby <br/><br/>
Effects of advertising on the local industry in Zambia 
 a case of Zambia Bottlers Limited 
thesis supervised by Malanda, Peter 
 - Kitwe  Copperbelt University School of Business  1997 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BUSINESS<br/>ADVERTISING CAMPAIGNS
<br/><br/><label>LC Class. No.: </label>THESIS