00498nam a2200145 a 4500008004100000020001800041050001600059100002200075245012200097260002800219300002200247350001000269650003000279650004300309160425s2012 ||||||||||||||||| || u a9780415783521 aHF 5415 Mur aMurphy, Patrick E10aEthics in marketing: international cases and perspectivescBy Patrick E. Murphy, Gene R. Laczniak and Andrea Prothero aLondonbRoutledgec2012 axii, 171p. : ill. a65.95 aMARKETING -- CASE STUDIES aMARKETING -- MORAL AND ETHICAL ASPETCS