TY  - BOOK
AU  - Murphy, Patrick E
TI  - Ethics in marketing: international cases and perspectives
SN  - 9780415783521
AV  - HF 5415 Mur 
PY  - 2012///
CY  - London
PB  - Routledge
KW  - MARKETING -- CASE STUDIES
KW  - MARKETING -- MORAL AND ETHICAL ASPETCS
ER  -