Halliburton, Chris
European marketing: readings and cases
Chris Halliburton; Reinhard, Hunerberg
- Workingham, England: Addison-Wesley 1993
- xxi, 489p.: ill.
020163189X
MARKETING--EUROPE--CASE STUDIES
MARKETING--MANAGEMENT--CASE STUDIES
MARKETING--EUROPE
HF 5415.12 Hal