TY - BOOK AU - Halliburton, Chris AU - Hunerberg, Reinhard TI - European marketing: readings and cases SN - 020163189X AV - HF 5415.12 Hal PY - 1993/// CY - Workingham, England PB - Addison-Wesley KW - MARKETING--EUROPE--CASE STUDIES KW - MARKETING--MANAGEMENT--CASE STUDIES KW - MARKETING--EUROPE ER -