TY - BOOK AU - Scholes, Kevan AU - Johnson, Gerry TI - Exploring corporate strategy: text and cases. -- 6th ed SN - 0273651129 AV - HD 30.28 Joh PY - 2002/// CY - Harlow, Essex PB - Prentice Hall KW - PLANNING KW - STRATEGIC PLANNING KW - BUSINESS--PLANNING KW - BUSINESS PLANNING--CASE STUDIES ER -