Fundamentals of marketing 
 Montrose S. Sommers 

 - 6th Canadi 
 - Toronto  McGraw-Hill Ryerson  1991 
 - xxi, 773p. : ill. 
<br/><br/><label>ISBN: </label>0075512882 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING--MANAGEMENT--CASE STUDIES
<br/><br/><label>LC Class. No.: </label>HF 5415 Fun