Gelb, Gabriel M <br/><br/>
Insights for marketing management 

 - Pacific Palisades  Goodyear Publishing  1974 
 - vii, 288p. : ill. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT--ADDRESSES, ESSAYS, LECTURES<br/>MARKETING--MANAGEMENT--CASE STUDIES
<br/><br/><label>LC Class. No.: </label>HF 5415.13 Ins