TY  - BOOK
AU  - Butterick, Keith
TI  - Introducing public relations : theory and practice
SN  - 9781412921152
AV  - HD 59.6. G7 But 
PY  - 2011///
CY  - Los Angeles
PB  - SAGE Publications
KW  - PUBLIC RELATIONS
KW  - Public relations--Great Britain
N1  - Includes bibliographical references and index
ER  -