Ennew, Chritine
Marketing financial services
Christine Ennew
- 2nd ed.
- Oxford Butterworth-Heinemann 1995
- xi, 404 p. : ill.
0750622474
ADVERTISING--GREAT BRITAIN
BANKING MARKETING--GREAT BRITAIN
FINANCE--DEVELOPING COUNTRIES
FINANCIAL SERVICES INDUSTRY--GREAT BRITAIN
HG 179.5 Enn