TY  - BOOK
AU  - Ezell, Hazel F
AU  - Mason, Joseph Barry
TI  - Marketing management
SN  - 0023769211
AV  - HF 5415.13 Mas 
PY  - 1993///
CY  - New York
PB  - Macmillan
KW  - MARKETING--MANAGEMENT--CASE STUDIES
KW  - MARKETING--MANAGEMENT
ER  -