Britt, Steuart Henderson <br/><br/>
Marketing management and administrative action 

 - 4th ed. 
 - New York  McGraw-Hill  1978 
 - vii, 466p. : ill. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING--MANAGEMENT--CASE STUDIES<br/>MARKETING--MANAGEMENT
<br/><br/><label>LC Class. No.: </label>HF 5415.13 Bri