00495nam a2200169 a 4500008004100000020001500041050001800056100001900074245005000093260004100143300002500184350000900209500004100218650002300259700002100282700002200303120416s1987    ||||||||||||||||| ||    u  a0801613035  aHF 5415.2 Dil  aFirtle, Neil H10aMarketing research in a marketing environment  aSt. Louis:bTimes Mirror/Mosbyc1987  axxviii, 728p. : ill.  a0.00  aIncludes bibliographies and indexes. 0aMARKETING RESEARCH  aMadden, Thomas J  aDillon, William R