TY  - BOOK
AU  - Bartos, Rena
TI  - Marketing to women around the world
SN  - 0875842011
AV  - HC 79.C6 Bar 
PY  - 1989///
CY  - Boston
PB  - Harvard Business School Press
KW  - WOMEN IN ADVERTISING
KW  - WOMEN--EMPLOYMENT
KW  - WOMEN--MARKETING
KW  - WOMEN
KW  - MARKETING
KW  - WOMEN--CONSUMERS
N1  - Includes index. -Bibliography: p. 287-309
ER  -