@book{52252,
	author = {Chomba, Haggai Mpundu},
	title = {Niche marketing: a survival strategy for Zambian construction firms},
	publisher = {School of Built Environment, Department of Building},
	year = {1999},
	address = {Copperbelt University},
	note = {Thesis submitted in partial fulfillment for the award of a Bachelor of Science in Building Degree}
}
